The media sector is highly competitive and transforming at pace with digitalization and the demand for new business models. This also brings the need to continuously rationalize control and internal processes to ensure optimal performance.
Often, this also involves the need for flexibility to be able to manage change projects quickly, and in this context, system support is often decisive to success.
Hypergene currently has several media sector clients, including TV4, Swedish daily newspaper Expressen and news agency TT. As one example, with Hypergene, TV4 was able to develop sales control to generate increased revenues, plus its budgeting and forecasting processes, which have achieved major time savings and greater commitment through its organization.